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What Creative Leaders Do

To create a culture where ideas rule, you must become a Creative Leader. There is a premium on originality. Building creative environments, inspiring creative ideas, finding creative solutions -- these are the signatures of peak performing organizations. I call this the SuperVUCA challenge, the drive to create outcomes that are V-ibrant, U-nreal, C-razy, and A-stounding. In a SuperVUCA world, the crazies reign and the speed demons rule.

To create a culture where ideas rule, you must become a Creative Leader. There is a premium on originality. Building creative environments, inspiring creative ideas, finding creative solutions -- these are the signatures of peak performing organizations. I call this the SuperVUCA challenge, the drive to create outcomes that are V-ibrant, U-nreal, C-razy, and A-stounding. In a SuperVUCA world, the crazies reign and the speed demons rule.

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